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Topic: Digital Branding & Social Media Strategies
Date: Wednesday, September 23rd, 2009 Time: 5:30 pm Location: Catch A Healthy Habit Cafe 487-A Campbell Ave West Haven, CT 06516 (203) 521-7648 (Located in the "Look At Me Now" wellness center) http://www.catchahealthyhabit.com
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Branding & Marketing has been forever altered by the advent of digital media.   With social media networks, blogging, and other Web 2.0 phenomena, it’s a whole new communication game, and you have to learn how you can engage in that conversation. But even with these new vehicles, your efforts must be grounded in sound strategies.  In this session, we will review several major digital opportunities emerging in media today and how this new media can impact any business.
In this seminar, we’ll talk about how to manage—even thrive in the new digital world. Through this program, you will:
•   Increase your understanding of podcasting, social media, social networking groups, wikis, blogs and other Web 2.0 tools •   Learn how other savvy firms are finding new ways to engage with their target audience •   Find out how social media can be used as a powerhouse research vehicle, a product development tool, and as an enabler for high-impact consumer recommendations •   Discover the long-term implications of ignoring these outlets •   Be inspired to explore opportunities to capitalize on Web 2.0 and digitally build your brand
Who Should Attend
Sophisticated marketers and business professionals who are charged with growing their company’s competitive position in the marketplace and want to understand the New Media landscape
Early Registration: http://smchnh4.eventbrite.com
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